LACTAID® Instagram content in-situ:

Savoring breakfast in a sunny kitchen. Going out for ice cream on a summer night. Making a deliciously exciting new recipe. We call these Dairy Moments.

For people who are sensitive to dairy, there are moments that LACTAID® makes possible. We’ll celebrate and share these moments on the LACTAID® Instagram.

Co-Art Direction: Hannah Gagnon


Conceptual Instagram content & mood boards. 

LACTAID® On the Go content samples:

LACTAID® Gif content samples:


LACTAID® At Home content samples:

LACTAID® Instagram Content Mood Boards: